The truth behind the fashion way out in where?
There is no doubt that the purpose of this article is not the fashion.There is no right and wrong, just like money, fashion.In what way the important thing is that we design, production and consumption of fashion.Although fashion industry problems, of course, but this is not a no solution of the problem.
Designers at design time, for example, they should consider using more organic fiber surface or recycled fabrics, now these fabrics have gradually gained popularity in the European and American market;While the producer should consider in protecting the natural environment and labor production conditions under the condition of processing products;And consumers focus on price quality at the same time, more should focus on the story behind the product.Cheap goods is certainly worth buying?Extra clothes how should handle?Their consumption to see if there is excessive preference?Should be to buy more expensive, but good for the environment clothes, or buy cheap fashionable clothes may be thrown at any time?
And within the fashion industry, a fashion the changes are in progress of all kinds of social problems.We take a look at, Europe and the United States and Hong Kong designers, for such a mission, and change all did some what?
This is the New York independent designer Daniel Silverstein's "zero waste" design concept.Do not in garment industry may not know how much waste here.A clothes in machining process, there are 30-40% of the fabric will be abandoned.
As a reader, you may ask, "what does this have to do with me?".The relationship is very large.
First of all, the waste into the production cost accounting, and finally passed on to consumers.Second, the textile clothing industry is a huge energy consumption, in which water resources for the most.In an ordinary cotton T-shirt, from a cotton T-shirt production cotton consumption is almost 1500 litres, and we are ordinary people. 1 day drinking almost 30 liters.But the clothes made of cotton, finally or become a waste, or become sold out of stock.Even if someone to buy home, finally also largely idle or in the trash.So in the process of fashion clothing, the whole cycle is malignant.
The New York independent designer Daniel Silverstein talking about clothing production in the process of waste material.The design of "zero waste" is to use the waste to design clothing, and strive to in the clothing design process is given all the fabric can be fully used.
In Europe and the United States, at present there are more and more designers like Daniel.But in Hong Kong, there is a similar brand.Cirbaf specifically use the factory of the remaining material design and production of baby shoes, not only that, they also consider how can the social edge people into the job market.By Hong Kong department contact, and the product to a group of mentally disabled, hope for these basic ignored by mainstream social groups to provide employment opportunities, so they can through their labor income, and realize the social value of the individual, rather than relying on the welfare of the government subsidies.
Training master craftsmanship is a painstaking process, process shoulds not be too complicated, so stylist in the design, make technology will be given later.But once these intellectual disabilities to master skill, everyone will be extremely seriously complete each step, never lazy or complain.Many people find it difficult to have labor ability, the disabled person actually disabled situation are various.Many disabled people in fact have a certain ability to work.
(made of fabric factory of excess stock baby shoes. Make all completed by the mentally disabled.)
So a growing number of Europe and the United States and Hong Kong designers began to focus on sustainable fashion.European and American consumer consciousness change
quickly in recent years.Sustainable fashion contains a lot of kinds, zero waste is just one of them.Other also include the use of organic materials, the use of upgrades, such as second-hand clothes for secondary design and transformation, they all belong to the category of sustainable fashion.
In simple terms, the meaning of sustainable fashion is in a sustainable way (to the environment, the humanities, labor concerns) design, manufacture and consumption fashion.In this regard, in fact, the most is our China of the change, because we are the factory of the world, and has a world-class consumption volume.Everyone is concerned about poison the air, don't you know that each of us is a maker of toxic air.
The waste, business inventories and we spare clothes most end up in landfills, is one of the main pollution sources.And in the labor benefits, objectively speaking, we have made a great improvement in this aspect, which is why clothing processing industry is more cheap labor markets of south-east Asia.It's hard to say, however, this problem has been settled completely.Companies and designers still have the responsibility to improve this aspect of the problem.
There is no doubt that China's textile and garment enterprises, as well as designers remains to be improving their knowledge of garment industry of social problems, to strengthen their sense of social responsibility.Unfortunately, in China, we often like to pursue in Europe and the world are being constantly questioned."Fast fashion" on behalf of H&M, for example, in Europe and the United States is the environmental protection agency concerned and criticism of most brands, because of the so-called "fast fashion" has made the huge amounts of waste, while Chinese companies are learning to worship as a success model.For designers, design in addition to consider personality, aesthetics and quality problem, also should consider the environmental impact of the fabric, and the durability of quality, and whether factory workers get a fair treatment.
In a word, sustainable clothing, is you, me, him and everyone should pay attention to the problem.