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Asst. Sales Manager

By Diane Peters,2014-07-07 21:52
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Asst. Sales Manager

    JOB DESCRIPTION

JOB TITLE : ASSISTANT SALES MANAGER

    DIVISION : SALES & MARKETING

    DEPARTMENT : SALES

    REPORTS TO : DIRECTOR OF SALES & MARKETING

GENERAL MISSION

    - The Assistant Sales Manager’s mission is to primarily promote the hotel and where possible,

    hotels belonging to the chain in his/her area/region. To achieve optimal sales at the best

    possible conditions for the company. The performance of the Assistant Sales Manager will

    be solely based on the results of the hotel.

RESPONSIBILITIES AND MEANS

    - The Assistant Sales manager performs his/her duties within the framework defined by the

    chain and hotel norms and by internal regulations as specified by the Director of Sales &

    Marketing through the Sales Manager (Corporate).

ADMINISTRATION RESPONSIBILITIES

    The Assistant Sales Manager: -

    - Assist in drawing up the marketing plan annually with the Director of Sales and Marketing

    (including section on Corporate Accounts).

    - Keeps a record on former, existing, potential clients and a profile of each of them.

    - Organizes regular visits in accordance to a predetermined plan.

    - Prepares a tentative monthly schedule to record all sales and other related actives for the

    preceding month.

    - Presents a summary of his/her visits to the Sales manager on a weekly basis (Weekly Sales

    Plan) prior to and after the week is completed.

    - Ensures that the invoicing effectively corresponds to all services agreed upon and rendered.

    - Ensures that all new clients have no negative credit references.

    - Records all daily sales calls.

    - Records the statistics of his/her accounts.

    - Submits production reports on his/her list of accounts on a monthly basis.

TECHNICAL RESPONSIBILITIES

    - The Assistant Sales Manager is familiar with the operation and application of the hotel’s

    computer/data processing system.

COMMERCIAL RESPONSIBILITIES

    The Assistant Sales Manager: -

    - Keeps himself/herself well informed about the operations especially in key departments

    (Front Office, Housekeeping, F&B, Banqueting etc.)

    - Sets, in conjunction with the Director of Sales & Marketing and Sales Manager, currents

    rates as charged by the hotel.

    - Closely observes matters pertaining to competition (sites, prices, services offered on a

    regular basis quarterly or more often if need to be).

    - Promotes the hotel as often as possible through entertaining, conduction, site inspections,

    presentation etc., of the hotel.

SALES RESPONSIBILITIES

    The Assistant Sales Manager: -

    - Pays visits to former, existing and potential clients in view of entering into contracts with

    them, especially commercial accounts.

    - Defines precisely guest requirements and ensures that the guest services offered corresponds

    effectively to their requests.

    - Provides after-sales service and in particular to ensure all guests complaints are taken

    seriously and discussed with the respective departments if necessary.

    - Receives in the hotel any important guests whom he has approached.

    - Negotiates prices with the clients.

    - Confirms verbal proposals in writing.

    - Ensures that all complaints have initiated follow-up action.

RELATIONS :

PUBLIC RELATIONS RESPONSIBILITIES

    - At all times to promote a positive image of the hotel in all forms of contact. - To develop & foster close and positive rapport with the public, guests, clients and members

    of the date

    - The Assistant Sales Manager maintains and ensures the smooth running operation of all

    his/her accounts within the Commercial Section.

ETERNAL LIAISONS

    - The Assistant Sales Manager maintains a close working rapport with professional people,

    the press, media, staff, clients/guests and companies who are potential existing and current

    supporters of the hotel.

REPLACEMENT AND TEMPORARY MISSION

    - In his/her absence, the Assistant Sales Manager may be replaced first by the Junior Assistant

    Sales Manager appointed by the Director of Sales & Marketing.

    - The Assistant Sales Manager may be called upon the undertake :

    - Activities outside his/her own area and to publicize hotels other than his/her own for

    specific projects and/or programs.

    - To assist another Director of Sales & Marketing in the opening or general sales effort of

    any other of the chain’s hotels.

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