ENREPRENEURSHIP IN BUSINESS
PROGRAMME OF SPECIALIZATION
No. Course title Number of Exam / ECTS
hours credit credits th5 SEMESTER
1. Fundamentals of entrepreneurship 30l E 3 2. Market of financial derivative 30l C 2
instruments
3. Psychological – social aspects of 30 s C 2
organizational behaviors
4. Optional courses 30l (2x15) C 2x1
6th SEMESTER
1. Designing and financing of new 30l E 2
business activities
2. Changes management in company 30l C 2 3. Strategies of winning competitive 30s C 2
advantage in market
4. Optional courses 30l (2x15) C 2x1
7th SEMESTER
1. Strategies of winning competitive 30l E 2
advantage in market
2. International standards of accounting 30l C 1 3. Optional courses 30l (2x15) C 2x1
8th SEMESTER
1. Finance management in company 30l C 3 2. Market structure and competition policy 30l E 4 3. Labour resources management 30c C 3
DESCRIPTION OF COURSES
FUNDAMENTALS OF ENTREPRENEURSHIP Course title
Course code
Type of course compulsory
Level of course intermediate rdthYear of study, semester 3 year, 5 semester
Number of credits 3
Teaching methods Lecture (30hrs)
Language of instruction Polish
Name of lecturer Krzysztof Matusiak, Ph.D.
Prerequisites Basic knowledge of economics, sociology and management Objectives of the course To present students the role and functions of entrepreneurship in
contemporary market economy and give advice, how to think about self-
employment and where seek help during the first steps in the market. Course contents Entrepreneurship; entrepreneur, innovation; innovation process; the role
of entrepreneurship in the development of market economy; entrepreneur
in the economic theory; types of entrepreneurs; establishing of a firm;
innovative entrepreneur and small technological firm; sources of
innovation in a firm and organization of R&D activities; premises,
instruments and institutions supporting the entrepreneurship;
infrastructure of entrepreneurship, transfer and commercialization of
technology; regional innovation and entrepreneurship systems;
development of entrepreneurship during systemic transformation. Assessment methods Examination
P. F. Drucker, Innowacja i przedsiębiorczość. Praktyka i zasady, PWE, W-wa Recommended reading
1992
T. Gruszecki, Przedsiębiorca w teorii ekonomii, Cedor 1994.
K.B. Matusiak, E. Stawasz (ed), Przedsiębiorczość i transfer technologii.
Polska perspektywa, Łódź/Żyradów 1998.
K.B. Matusiak (ed) Ośrodki innowacji i przedsiębiorczości w Polsce,
SOOIiPP–Raport 2004, Łódź-Poznań 2004.
B. Piasecki, Przedsiębiorczość i mała firma. Teoria i praktyka, UŁ, Łódź
1997.
MARKET OF FINANCIAL DERIVATIVE INSTRUMENTS Course title
Course code
Type of course compulsory
Level of course advanced rdthYear of study, semester 3 year, 5 semester
Number of credits 2
Teaching methods Lecture (30 hrs)
Language of instruction Polish
Name of lecturer Monika Rychter – Wojtczak, PhD
Prerequisites Knowledge of economics and finance
Objectives of the course To acquaint students with derivatives market, its activities, instruments
and strategies used during the operations.
Course contents Derivatives market definition, futures and forwards markets and
instruments, mechanism of futures operations, pricing of futures and
forwards, strategy for futures and forwards. Swap usage in corporate
finance, financial institution role in swap transactions, options,
mechanisms, pricing and strategy.
Assessment methods The paper on derivative instruments
G. Crowford, B. Sen, Instrumenty pochodne – narzędzie podejmowania Recommended reading
decyzji finansowych, Inwestowanie, Warszawa 1998.
L. Ratajczyk, Wprowadzenie do transakcji terminowych i opcyjnych,
Wydawnictwo Wyższej Szkoły Bankowej, Poznań 1999.
W. Grafowski, Instrument pochodne a współczesne kryzysy finansowe,
Biblioteka Menedżera i Bankowca, Warszawa 1998.
J. Hull, Kontrakty terminowe i opcje. Wprowadzenie, WIG – Press,
Warszawa 1997.
PSYCHOLOGICAL-SOCIAL ASPECTS OF ORGANISATIONAL Course title
BEHAVIOURS Course code
Type of course compulsory
Level of course intermediate rdthYear of study, semester 3 year, 5 semester
Number of credits 2
Teaching methods seminar (30h)
Language of instruction Polish
Name of lecturer Anna Bujwicka, MoS
Prerequisites Knowledge of sociology
Objectives of the course Providing students with the knowledge of problems connected with
influence of psychological and social factors on organizational behavior;
understanding reactions in typical and untypical social situations. Course contents Biological, psychological and social fundamentals of human development
and its personality; impact of social situation on psychical processes; pro
social and aggressive behavior in social life; prejudices and stereotypes
in organizational behavior – ability to influence other people; social
conflicts – reasons, theories and types; assessment of social costs in
organization; conflict and manipulation and assertiveness; methods of
conflict solving; selected types of organizational culture – Japanese,
American and Swedish
Assessment methods Active participation during the class, written test.
J. Szczepański, Elementarne pojęcia socjologii, PWN, Warszawa 1970. Recommended reading
E. Aronson, Psychologia społeczna, Zysk i spółka, Poznań 1997.
A. Adamus - Matuszyńska, Współczesne teorie konfliktu społecznego, AE
Katowice 1998.
G. Caldini, Wywieranie wpływu na innych, Warszawa 1998.
DESIGNING AND FINANCING OF NEW BUSINESS ACTIVITIES Course title
Course code
Type of course compulsory
Level of course intermediate rdthYear of study, semester 3 year, 6 semester
Number of credits 2
Teaching methods Lecture (30 hrs)
Language of instruction Polish
Name of lecturer Paweł Głodek, PhD
Prerequisites Knowledge of economics and finance Objectives of the course Providing students with knowledge of methodology of planning, financing
and valuation of new business activities. Course contents Characteristics of new business activities; legal and fiscal conditions of
starting a business activity; the definition of entrepreneur, enterprise,
economic activity; organizational – legal forms; sources of financing of
new enterprises; characteristics and valuation of market chance;
identification of potential partners for a new enterprise; planning of
starting a new enterprise; types of business plans; analyses connected
with planning a new enterprise: market, technical, financial; investment
effectiveness analysis.
Assessment methods Preparation and presentation of business activity plan along with sources
of its financing.
Hisrich R.D., Peters M.P. Entrepreneurship, McGraw-Hill College, 2002. Recommended reading
Stevenson, H. H., Roberts M.J., Grousbeck H.I. New Business Ventures
and the Entrepreneur, Irwin, Burr Ridge, Illinois, 1994.
Piasecki B. (ed.) Ekonomika i zarządzanie małą firmą, Wyd. Naukowe
PWN, Warszawa 2002.
Pawlak Z. Biznes plan. Zastosowania i przykłady, Poltext, Warszawa
2001.
Sroślak G. Business plan w przykładach, Wydawnictwo AMR, Katowice
2002
CHANGES MANAGEMENT IN COMPANY Course title
Course code
Type of course Compulsory
Level of course Basic rdthYear of study, semester 3 year, 6 semester
Number of credits 3
Teaching methods Lecture (30hrs)
Language of instruction Polish
Name of lecturer Prof. Stanisław Rudolf
Prerequisites None
Objectives of the course The aim of that course is to improve student’s entrepreneurship and
creativity. The course gives evidence that everyone can become a man of
initiative and show methods how to achieve that. Course contents Necessity of company changes, entrepreneurship and creativity in
business, role of communication in business, role of worker’s teams in
changes management, rules of collective work, problem and its
identification, stages of problem solving, techniques of problem solving
(brain storming), changes management programs. Assessment methods Colloquium
J.R. Katzenbach, D.K. Smith, Siła zespołów. Wpływ pracy zespołowej na Recommended reading
efektywność organizacji, Oficyna Ekonomiczna, Kraków 2004.
E. Nęcka, TROP, Twórcze rozwiązywanie problemów, Kraków, 1994.
M. Robson, Grupowe rozwiązywanie problemów, PWE, Warszawa 2004.
STRATEGIES OF WINNING COMPETITIVE ADVANTAGE IN MARKET Course title
Course code
Type of course compulsory
Level of course intermediate rdthththYear of study, semester 3 year 6 semester and 4 year 7 semester ththNumber of credits 2 (6 semester) + 2 (7 semester)
Teaching methods Lecture (30 hrs) + class (30 hrs)
Language of instruction Polish
Name of lecturer Dr hab. Jarosław Sosnowski, Robert Kozielski, PhD Prerequisites Knowledge of economics and management Objectives of the course Mastering the skills of projecting and realization of market operation
strategy
Course contents Integration of main range of marketing decisions; impact of company’s
environment on market decisions; relations between key marketing
variables – market segmentation, product life – cycle; planning of
promotion action; difficulties and challenges occurring during the
implementation of the marketing plan; dynamic decision taking in group in
the context of diverse opinions on strategy, tactics or company assets
management.
Assessment methods Participation in the simulation game and examination
Ph. Kotler, Marketing; Gebethner & Ska, Warszawa 1994. Recommended reading
L. Garbraski, I. Rutkowski, W. Wrzosek, Marketing-punkt zwrotny firmy,
PWE, Warszawa 1996.
R. Niestrój, Zarządzanie marketingiem-aspekty strategiczne, PWN,
Warszawa 1996.
Z. Pierścionek, Strategie rozwoju firmy, PWN, Warszawa
INTERNATIONAL STANDARDS OF ACCOUNTING Course title
Course code
Type of course compulsory
Level of course advanced rdthYear of study, semester 3 year, 5 semester
Number of credits 1
Teaching methods lecture (30hrs)
Language of instruction Polish
Name of lecturer Dr hab. Ewa Walińska
Prerequisites Knowledge of economics and corporate finance Objectives of the course The aim of the course is to show the rules of preparing and presentation
of two main elements of financial statement – balance sheet and gain and
loss account.
Course contents Institutional and conceptual frames of accountancy and financial
reporting; conceptual frames of International Accounting Standards;
general rules of measuring the basic elements of financial statement;
general rules of presenting information in the financial statement; balance
sheet – source of information on financial situation in the company; gain
and loss account.
Assessment methods test
E. Walińska, Międzynarodowe standardy rachunkowości. Ogólne zasad Recommended reading
pomiaru i prezentacji pozycji bilansu i rachunku wyników, Oficyna
Ekonomiczna, Kraków 2006.
A.Jarugowa (ed.), Międzynarodowe regulacje rachunkowości, C.H.Beck,
Warszawa 2002.
Międzynarodowe Standardy Sprawozdawczości Finansowej 2004, SKwP,
2005
FINANCE MANAGEMENT IN COMPANY Course title
Course code
Type of course compulsory
Level of course advanced ththYear of study, semester 4 year, 8 semester
Number of credits 3
Teaching methods Lecture (30 hrs)
Language of instruction Polish
Name of lecturer Dr hab. Piotr Urbanek
Prerequisites Knowledge of economics, mathematics and accounting. Objectives of the course To acquaint students with modern instruments applied to determine the
optimal assets structure and to indicate sources of asset financing. Course contents Finance management in market economy; financial statements as a
source of information on company’s activities; financial statements
analysis; financial statements forecasting; short – term decision making;
working assets management; financial resources management; liabilities
management, stock management; valuation of investment efficiency.
Assessment methods Preparation and presentation of economic condition valuation project of a
selected company
J. Gajdka, E. Walińska, Zarządzanie finansowe. Teoria i praktyka Recommended reading
L. Bednarski, T. Waśniewski, Analiza finansowa w zarządzaniu
przedsiębiorstwem
P. Gołaszewski, P. Urbanek, E. Walińska, Analiza sprawozdań
finansowych, FRRwP 2001.
MARKET STRUCTURE AND COMPETITION POLICY Course title
Course code
Type of course compulsory
Level of course intermediate ththYear of study, semester 4 year, 8 semester
Number of credits 4
Teaching methods Lecture (30 hrs)
Language of instruction Polish
Name of lecturer Aleksandra Lech, PhD
Prerequisites Basic knowledge of economics
Objectives of the course The course aims at presenting students the main issues of the EU
competition rules (rules for enterprises and States) Course contents Negative effects of economy monopolization processes; the problems of
cartels and dominant position abuse in the light of the EU legislation and
the European Commission’s decision; liberalisation process of so called
network sectors and its effects for the EU competitiveness; public aid
rules in the EU (sectoral , horizontal and regional rules); public aid
practice (instruments, tendency in allocation, effectiveness) Assessment methods Active participation in the course – discussion, tests, cases, problem
solving
W. Karpińska - Mizielińska, T. Smuga, Pomoc publiczna w Recommended reading
Polsce na tle krajów Unii Europejskiej, „Gospodarka Narodowa”
2005, nr 3
Problem nadużywania pozycji dominującej w świetle przepisów i
orzecznictwa wspólnotowego, Urząd Ochrony Konkurencji i
Konsumentów, Warszawa 2003
Sprawozdanie z działalności Urzędu Ochrony Konkurencji i Konsumentów
w 2004 roku, Warszawa 2004.
Reports on public aid in Poland, Urząd Ochrony Konkurencji i
Konsumentów.
LABOUR RESOURCES MANAGEMENT Course title
Course code
Type of course compulsory
Level of course intermediate ththYear of study, semester 4 year, 8 semester
Number of credits 3
Teaching methods class (30 hrs)
Language of instruction Polish
Name of lecturer Rogozinska – Pawełczyk, MoS
Prerequisites Basic knowledge of economics and sociology Objectives of the course Providing the knowledge on effective labour management in changing
environment
Course contents Basic models of personnel management; staff marketing; recruitment and
selection of personnel; interview, labor costs in company; introduction to
the work; training and professional improvement; communicativeness,
cooperativeness and assertiveness of employees`; valuation as personal
program of a company; employee career in a firm; labor motivation;
employees participation in company’s management; reduction of
excessive employment.
Assessment methods test
Stoner, Kierowanie, PWE, Warszawa 1995. Recommended reading
D. Stewart, Praktyka kierowania, PWE, Warszawa 1996.
A. Pocztowski, Zarządzanie zasobami ludzkimi, AE Kraków 1996.
Z. Zbignień - Maciąg, Marketing personalny, 1996.
M. Armstrong, Zarządzanie zasobami ludzkimi, Wyd. Szkoły Biznesu,
Kraków 1996
OPTIONAL COURSES
MAKING BUSINESS PLANS Course title
Course code
Type of course optional
Level of course intermediate rdthYear of study, semester 3 year, 5 semester
Number of credits 1
Teaching methods Lecture (15 hrs)
Language of instruction Polish
Name of lecturer Dr hab. Stanisław Szukalski
Prerequisites Knowledge of economics and corporate finance Objectives of the course To disseminate knowledge on goals, procedures, structure of business
plans and own business organization. Course contents The role of business planning in market economy; functions of business
plans; rules of construction of business plans; structure and main
elements of business plan; rules and areas of firm diagnostics; relations
between partial plans and their role in business plan construction;
technical, marketing, financial plans; methods of preparation and
presentation of business plans chapters, economic – financial analysis of
investment activities.
Assessment methods Preparation of a business plan
W. Behrens, M. Hawranek, Poradnik przygotowania przemysłowych Recommended reading
studiów feasibility, UNIDO, Warszawa 1993.
E. Filar, J. Skrzypek, Biznes Plan, Poltext, Warszawa 2002.
A. West, Zaplanuj swój biznes, PWN, Warszawa 1994.
J. Śliwa, S. Wymysłowski, Biznes plan w teorii i praktyce, Warszawa
2000.
C.P. Barrow, Business plan, czyli jak zrobić dobry interes, Businessman
Book.
COSTS MANAGEMENT Course title
Course code
Type of course optional
Level of course intermediate
Year of study, semester
Number of credits 1
Teaching methods Lecture (30 hrs)
Language of instruction Polish
Name of lecturer Dr hab. Piotr Urbanek
Prerequisites Basic knowledge of microeconomics, management and finance Objectives of the course To acquaint students with modern instruments applied in companies for
cost planning and controlling, price decision taking etc. Course contents Managerial accounting as an information system for management; costs
classifications for the needs of management; costs in short – term
decision accounts; systems of costs accounts, operation and financial
risk, cost budgeting.
Assessment methods test
E.Walińska, P.Urbanek, Rachunkowość zarządcza. Wybrane Recommended reading
zagadnienia, testy, zadania, FRRwP, 2000
M. Dobija, Rachunkowość zarządcza i controlling, PWN, 2002.
T.Kiziukiewicz, Zarządcze aspekty rachunkowości, PWE, 2003.
W.Gabrusewicz, A.Kamela-Sowińska, H.Poetschke, Rachunkowość
zarządcza, PWE, 2000.
COMPANY MANAGEMENT BY MEANS OF TAX INSTRUMENTS Course title
Course code
Type of course optional
Level of course advanced
Year of study, semester
Number of credits 1
Teaching methods Lecture (15 hrs)
Language of instruction Polish
Name of lecturer Dorota Burzyńska, PhD
Prerequisites Knowledge of economics, management and finance Objectives of the course Presentation of problems of decision taking in company in the field of
taxation.
Course contents Characteristics of taxes imposed on economic activities; tax as an
instrument of decision taking in company; the role and functions of taxes
in the company management; organizational – legal form of economic
activity and various types of taxation; tax relieves and exemptions; cost
management and taxation; income sharing in company and tax burden;
the comparison of tax instruments management in selected EU countries
Assessment methods test
J. Głuchowski, D Handor, J. Patyk, J. Szymańska, Formy zmniejszania Recommended reading
wysokości podatków w Polsce, Warszawa, PWN, 2002.
E. Grzegorzewska - Mischka, Przedsiębiorca po nowemu, Gdańsk, 2004.
A. Krajewska, Podatki Unia Europejska, Polska, Kraje Nadbałtyckie,
Warszawa, PWE, 2004.
S. Owsiak, Finanse publiczne, Warszawa, PWN, 2003.
J. Sokołowski, Opodatkowanie działalności gospodarczej w Polsce,
Wrocław, Wydawnictwo Akademii Ekonomicznej, 2000
MERGERS AND TAKEOVERS OF COMPANIES Course title
Course code
Type of course Compulsory
Level of course basic
Year of study, semester
Number of credits 1
Teaching methods Lecture (15 hrs)
Language of instruction Polish
Name of lecturer Paweł Alberciak, PhD.
Prerequisites none
Objectives of the course Analysis the main theoretical factors that generate mergers. Course contents The purpose of this lecture is to explain and illustrate some recent
developments in the theory of mergers. First, an overview of merger
definitions, types and activity will be offered. Next section focuses on the
motives and determinants of mergers under idealised conditions. Assessment methods Student’s report (100%)
Recommended reading W. Frąckowiak (ed.)Fuzje i przejęcia przedsiębiorstw], PWE, Warszawa
1998.
Gaughan P.A., Mergers, Acqusitions, and Corporate Restructurings, John
Wiley & Sons,Inc., New York 1999.
Jenkinson T., C. Mayer, Wrogie przejęcia na rynku kapitałowym: Obrona,
atak i rynek kontroli, Wydawnictwo K. E. Liber, Warszawa 1998.
Oleś W., M. Rodzynkiewicz, Fuzje spółek akcyjnych; podstawowe
aspekty prawne, Warszawa 1999.
Sudarsanam S., Fuzje i przejęcia, WIG-Press, Warszawa 1998.