Release with supporting imagery - RealWire

By Willie Olson,2014-12-28 13:30
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Release with supporting imagery - RealWire


    Homeowners in the UK who are feeling the squeeze will be able to brighten up their homes and inject a bit of colour into their lives from just ?25, thanks to B&Q.

    As part of its „Brighten up Britain‟ campaign, B&Q has devised four looks to brighten up any room in the house for between ?25 and ?150. The four looks include items such as paint, wallpaper, lamp shades and cushions and are designed to add colour and style to a room without breaking the bank. Cosmetic improvements can add around ?3,500 to the value of a home* and by using B&Q‟s style guides you can transform four rooms in your home for

    just ?350, so its well worth the time and investment.

B&Q‟s Design Manager Fionnuala Johnston comments: At this time of doom and gloom a

    splash of colour and a lick of paint can not only lift spirits but add life to a tired room. B&Q has been committed to offering its customers the widest choice of products at the most affordable prices for years - for example, our 5ltr pot of Dulux is cheaper now than it was in 1992. Our coordinated and affordable Colours range means customers are able to change the look and feel of their home in line with the latest fashions, at „purse friendly‟ prices.

Bill Benjamin, Chairman of International Colour Authority says: “The news is full of financial

    woe and in times such as these, houses need to be bright and welcoming. It‟s time to get

    away from neutral colours in every room and to bring some colour into the home to lift the mood and cheer you up. Yellow, for example, is sunny and welcoming in an entrance hall, rich reds and purples in a dining room can create a feeling of warmth and comfort, whilst paler colours in a bedroom give a feeling of space, serenity and relaxation.”

Brighten up on a budget: reveal The new downloadable style guides, available on

    how to get the look for less with step by step guides to making over a room in your house for ?25, ?50, ?100 or ?150.

For ?25…

    A feature wall in a bright colour, new lamp shade and

    funky wall art can have a huge impact on the look and

    feel of a room and are the cheapest and quickest ways to

     inject some colour. In a lounge, for example, this will give

    your room an instant facelift.

    B&Q‟s Design Manager Fionnuala Johnston adds: “This

    is a really quick fix to get some colour in your life. It‟s

    bold and fun and will make a really big impact on your

     home without making a big impact on your wallet.”

Get the ?25 look with:

    Colours clear ocean paint ?10.98 for 2.5 litres

    Kobe paper shade ?3.98

    Stripes & flowers wall art ?9.98

For ?50…

    Adding a splash of brightly coloured paint, a

    statement lampshade, some fun accessories and an

    attractive plant can breathe new life into a dreary


    B&Q‟s Design Manager Fionnuala Johnston explains,

     “This look works well in a hallway as they tend to be

    dark and small, so it‟s a great way to add some light

    and colour. It‟s fresh, bright and will welcome

    people into your home.”

Get the ?50 look with:

    Colours warm yellow paint ?15.98 for 5 litres

    Large cylinder lampshade ?12.97

    Set of four mirror tiles ?9.98

    Antique copper inspire light switch ?6.98

    Plant ?4.98

For ?100…

    Use a bright textured wallpaper to make a focal point of an

    existing feature such as a chimney breast, invest in some

    colourful light fittings and keep the rest simple.

    B&Q‟s Design Manager Fionnuala Johnston advises Work

     with colour to highlight your favourite feature in the room