By Yvonne Ramos,2014-09-18 00:42
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    Assessment Task 1

    1.1 Produce a surply chain model for basic logistics operations based on SCOR identifying the main components and their purpose.

    ; Suppliers

    Suppliers are organisations or person who provide products or materials for the

    manufacturers and retailers. Suppliers are in the upstream of the supply chain, and

    have substantial impact on the firm. The quantity and quality of raw materials they

    provide, will directly affect the lamps’ quantity and quality. The price of the raw

    materials will also affect the cost of the lamps price and profit. So the Happy Lamp

    need establish a good relationship with the suppliers

    ; Inbound logistics

; Manufacturers

     Manufacturers are organisations or person who make the raw materials into products.

    They are the core section in the supply chain. The more efficient they work, the

    lower cost they spend.

    ; Outbound logistics

; Marketing

    The main task of marketing is selling the lamps to the wholesalers. Marketing must

    maintain a good relationship with wholesalers. This guarantees a stable orders from

    the wholesalers.

    ; Wholesalers

    Wholesalers remove the products from the manufacturers. Then they send the lamps

    to the retailers which they cooperate with.

    ; Retailers

     Retailers are in the downstream of the supply chain. They have important effect on

    the company. Retailers remove the goods from the Distributors and sell the lamps to

    the customers.

    ; Customer

     Customer is the terminal of the supply chain. Customers buy the lamps from the

    Retailers such as supermarket.

    1.2 List out the relationship with each element of the model explaining how they relate to each other.

    ; SupplierInbound Logistics

    Suppliers are organisations or persons who provide materials for the purchasing

    department. Materials are sent to the incoming store. Suppliers are very important for

    the whole supply chain. Without them, the manufactory could not carry out the

    production. So the Inbound Logistics must establish a good relationship with the


    ; Inbound LogisticsManufacturer

     Manufacturer manufactures lamps. When it needs materials, the Inbound Logistics

    sends them to the manufactory. The Inbound Logistics could restore the materials.

    This could reduce the inventory pressure of the factory and improve the quantity of

    the products.

    ; ManufacturerOutbound Logistics

    When the manufacturer completes the production, it packs the products then sends

    them to the warehouse. Warehouse stores the them in classification. If there are

    orders, the companys outbound logistics removes the products from the warehouse. ; WholesalerRetailer

     Wholesalers send the lamps to the retailers. JIT becomes very important. It is

    essential to guarantee to meet the orders in the right time. Retailers should also

    sustain a good relationship with Wholesalers.

    ; Retailercustomer

    The basic task of the retailers is serving directly for final customers. Their functions

    include the purchase, sales, adjustments, storage, delivering information, etc.

    Retailers are the bridge of the firm, wholesalers and customers, and play an

    important role in the supply chain.

    1.3 Select four individual elements of customer requirements and explain why this might be useful and how it could be achieved. ; Customer services

    Customer is the terminal of the supply chain. When the company sells the lamps to

    the customers, customer service becomes very important. Customer service is

    responsible for the customers. If customers find that the products break down,

    customers could communicate with customer service, and then, the customer service

    would send maintenance worker to repair them immediately.

    ; A

; A

; A

    1.4 Provide two statements which define the purpose of logistics The definition of Logistics is a part of the supply chain activities. It is the process of

    planning, implementation and controlling, in order to meet customers' needs of goods, services and related information from the origin of consumption to the high efficiency, low cost flowing and storage of.

    There are four main drivers. First one is inventory. It stores all raw materials, semi-finished products and finished products in the supply chain. It can influence thy profitability and the reaction ability. Second one is transportation. This means ways and revenues. Third one is facilities. It is the places the Supply chain network of storing, assembly and manufacturing. Including production sites and reserve places. Last one is information. It is the analyse about customer.


    1.6 Show the types of information used.

    1.7 Describe how relevant each type is to the supply chain model above.

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