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internationalization and firm performance

By Carmen Gardner,2014-09-29 15:00
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Abstract: In this article, we analyse the gains in performance of international diversified firms applied to the Eurozone, taking into account the impact of the interactive effect of both product and international diversification on this performance. We test all the conflicting relations explored in the literature of international diversification (linear, quadratic and cubic), and found that the S-curve is a more complete approach, since it considers different stages of different firms, regarding the international diversification-performance relation.
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