It was a pleasure talking with you and I look forward to the

By Randall Carter,2014-11-13 15:19
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It was a pleasure talking with you and I look forward to the

From: Diana Ennen

Re: Publicity

    Thank you for your interest in Virtual Word Publishing. I know we could do a tremendous job in marketing together and I’m excited to talk further about this possibility.

    In working with Virtual Word Publishing, we develop a marketing that fits your company’s individual strengths and company goals. We constantly make sure that we look for new ways to market. The personalized touch that Virtual Word Publishing offers enables you to reach your market better and the quality of our services and material we prepare helps to bring more exposure.

    What I do is look at all we can do to get more exposure. From helping to prepare your media and submitting articles and press releases, to looking over your website and giving you ideas on getting more traffic, it all works towards helping you get more publicity. We also have an extensive database already of sites that can be of great benefit in targeting this market.

    I’m attaching a sample proposal of some marketing that I do. What we find is that it is normally a combination of many things that make it successful. The first few months normally do require more in the way of time commitments to get everything rolling and to also get an understanding of your needs. In that time we prepare the press materials, do our target research, send out press to your targeted group, look over your website to look for any improvements that might help in the publicity, etc.

    I know I can make the difference in helping you achieve maximum exposure and look forward to discussing this with you further. I can be reached at (954) 971-4025.

    Virtual Word Publishing / / 954-971-4025 /


Research Target Market

    ; Determine who we want to target and how can we best approach them

    ; Determine what methods of marketing will be most beneficial for your particular project.

    ; Get familiar with your site so I know how best to market it.

Compose Media Kit (If needed)

    ; Marketing Letter

    ; Press release(s)

    ; Bio(s)

    ; Questions and answers for media

    ; Recommendations from others.

    ; Articles

    ; A Sales Sheet

    The media kit is made available online in a PDF format and also for publication to the media.

Research Places to Submit our Press Releases / Media Kit / Articles / Etc. -

    ; Newspapers / Radio Shows / TV Stations

    ; Article Submission Places

    ; Targeted Market Research That We Have Determined Through Research

Submit Press Release / Articles / All Media & Correspondence

    ; Submission of all media to media outlets and also to your target market as mentioned above.

Web Copy for Articles and Press Releases

    ; Review your marketing materials and fine tune to get better keywords and make recommendations

    on making a better press release or article. This proves very beneficial to many.

Submit press to reporters looking for content.

    ; I’m set up with PRNewswire. I get constant listings of reporters looking for material. I will

    follow-up on this and send you those leads so we can get included in magazines, newspapers, etc.

    Virtual Word Publishing / / 954-971-4025 /

Cooperative Marketing.

    ; Connect you with other sites, online connections, etc. The type of site you have would be perfect

    for this. I have several companies in mind now.

Obtain Advertisers / Affiliates

    ; Work to find advertisers and affiliates who will want to advertise on your site as well as add your

    syndicated link to their site.

Website Review and Recommendations

    ; Look over your website and offer recommendations on getting more sales and exposure

    ; Keyword Search Analysis

Google Adwords Campaign (optional)

    ; Review your current google campaign and see if we can fine tune it and come up with more

    potential hits.

Research & Submit Places for Button /Banner Ads

    ; Research first / then submit button / banner / for inclusion on sites that would be interested in

    your product

Listing on Virtual Word Publishing’s Website, Newsletter and blog -

    ; Featured your planner and workshops on the website with your bio, media kit, etc.

    ; Listing in Newsletter

    Virtual Word Publishing / / 954-971-4025 /



     1660 Cathedral Drive, Margate, FL 33063 (954) 971-4025 / fax (954) 971-4025 -

    _____________________________________________________________________ PROFESSIONAL EXPERIENCE:

     Virtual Word Publishing, Inc. 1985 - Present

     Owner/Operator -- Publishing and Virtual Assistant Business

    ; Author of numerous books on starting a Virtual Assistant Business

    ; Regular contributor to articles and monthly newsletters

    ; Publicity and book marketing

    ; Virtual assisting coach/mentor

    ; Speaker at Red Deer College for their VA program - classes held online

    ; Business start-up consulting

    ; Marketing and promotions of my own self-published and published books

    ; Writing, editing of promotional materials including media kits, press releases,

    publicity campaigns, ads, themes for promotional events

    ; Transcription, legal and general. Typing speed 120 wpm.

    ; Internet research for press release submissions / target market pinpointing,

    Motivational expert for HBWM; PR representative for VAnetworking forum (a virtual

    assisting forum): and mentor at


    ; Co-author of Virtual Assistant the Series, Become a Highly Successful, Sought After VA

    - co-author Kelly Poelker (

    ; Published Author, Success from Home: The Word Processing Business - Adams Blake

    Publishing (

    ; Author of Words From Home: Start, Run and Profit from a Home-Based Word

    Processing Business (

    ; Co-Author of Home Office Recovery Plan: The Disaster Preparedness Guide for Your

    Home Business - co-author, Patty Gale --

    ; Co-Author of Bizymoms Cookbook - co-author Kelly Poelker -


    ; Featured in numerous books and magazines including Business Week, Woman’s World,

    Entrepreneur Magazine, USA Today, Margate Forum, Home Office Computing, and

    books from Liz Folger, Mompreneurs?, Lisa Roberts, Jan Melnik, Maria Bailey, etc.

    ; Successfully operated a virtual assisting/word processing business since 1985.

    ; Have been instrumental in helping Virtual Assistants and Word Processors start their

    business by providing personalized coaching and how to books. SKILL HIGHLIGHTS:

    ; Extensive writing experience having authored numerous books and articles

    ; Exceptional marketing skills

    ; Excellent speaker and gifted motivator


    Paralegal Degree - Florida Atlantic University, Ft. Laud. FL

    Secretarial- Medical /Business Courses- Columbus Technical Institute, Columbus, OH Business Courses/ Software Classes / Online Training / Coaching with others to further my education

    Virtual Word Publishing / / 954-971-4025 /


June 15, 2005

To Whom It May Concern:

    Diana has filled an important marketing position in my business ventures since I met her a few years ago online. She has had an enormous affect on increasing the sales of my book and in helping me brand myself and promote my businesses globally. Definitely she is my #1 choice whenever I need publicity or promotion done for myself or clients of mine.


Tawnya Sutherland, CIMBS, CCVA

    Certified Internet Marketing & Business Strategist

    Virtual Word Publishing / / 954-971-4025 /

Diana and I have written four books together. We have been successfully marketing our book, Virtual

    Assistant The Series: Become a Highly Successful, Sought After VA for four years. Our marketing

    efforts have resulted in sales from over a dozen Borders bookstores and online bookstores such as Barnes & Noble and Amazon.

    We have also succeeded in getting into universities and colleges including Red Deer College in Canada and several community colleges across the country, as well as Virtual Assistance U’s online VA training

    facility. We are currently working on adding a new series book and also a workbook.

We also do speaking engagements together at Red Deer College.

    Publicity and marketing is Diana's specialty and she very qualified at this. She helps write our media releases, has given numerous radio interviews promoting our book, and continually looks for new ways to market our book.

I recommend her highly for any publicity or marketing need.

Kindest regards,

Kelly Poelker


    Virtual Word Publishing / / 954-971-4025 /

To whom it may concern,

    Diana Ennen is a very competent web site marketer whom I highly recommend. I have known Diana for almost four years through professional online business organizations, and have yet to be anything less than awed by her level of competency and ability to go the extra mile when working with my business. She never gives up, and always makes sure I am completely satisfied with my web site marketing.

    Diana currently markets my web site, and is beginning to work on my web site. I've been very impressed with the level of effort she puts into her web site marketing; she seems to know many different markets, and has a knack for matching up a site with buyers. What most impressed me is that she not only helped attract attention to the site, but used personal contacts and direct recommendations to send me business! It's incredibly exciting to watch her work a site, because it becomes her obsession to make sure you get exactly what you want out of your marketing dollar. Her attention to detail, from researching keywords for search engine optimization to creating press releases to finding the perfect sites for advertising, is very impressive.

    Diana is very concerned about brand, and is dedicated to making sure your reputation is kept pristine. I have never worried that she would send my site to junk mines online or say anything to negatively affect my company. Her upbeat and joyful personality that attracts many, and in turn, attracts prospective buyers to a site. She is a joy to work with, personally and professionally.

I highly recommend Diana for any marketing work you may need.

Susan Scheid

    Small Biz Community, LLC

    Virtual Word Publishing / / 954-971-4025 /

Lesley Spencer -- HBWM

    I would HIGHLY recommend Diana Ennen. I have know Diana for almost ten years and there are few women business owners that I respect, value and admire more. She is skilled, talented and always goes far beyond what is asked. She will definitely be a valued asset to your marketing project.


Lesley Spencer, MSc

    Founder & President,

    Virtual Word Publishing / / 954-971-4025 /

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