FOR IMMEDIATE RELEASE
Stacy Gabrielle, ext. 4297
Cell – 484-695-1307
Susan Tucker, ext. 4293
Cell – 610-428-8146
Crayola Breaks Ground on 15-acre Solar Farm
1 billion Crayola crayons to be made annually with the help of the sun
November 19, 2009 – EASTON, PA – For more than a century, Crayola has made every
color under the sun. Soon, the sun will make those colors when a 15-acre solar farm begins
generating electricity next year at the company’s Forks Township headquarters. Construction
on the solar project started today during a colorful ground breaking ceremony.
Crayola officials and employees, along with partners PPL Corporation of Allentown and UGI
Energy Services Inc., of Reading, were joined by Pa. Department of Environmental
Protection Secretary John Hanger and state and local elected officials who flanked a giant
sun and put colorful shovels to soil to commence construction. When complete, more than
26,000 fixed photovoltaic solar panels will convert sunlight into electricity, generating 1.9
megawatts of electrical power.
The solar facility will provide the energy required to make 1 billion of the 3 billion Crayola
crayons the company makes each year. Generating the same amount of electricity with
fossil fuels would produce about 1,900 tons of greenhouse gases per year. This reduction of
green house emissions is the equivalent of planting 400 acres of pine forest and removing
325 cars from the road.
―Crayola has long been committed to environmental stewardship because it’s especially important to us that today’s kids have a healthy environment for their creative tomorrows,‖
said Peter Ruggiero, Executive Vice president, Global Operations. ―Our solar project is one of many ways Crayola is incorporating social and environmental responsibility into our
business to benefit our company, community and consumers.‖
Crayola recently formed a partnership with PPL Renewable Energy of Allentown and UGI
Energy Services Inc., of Reading, to build the state-of-the-art solar panel facility. A portion of
the solar panels will begin generating electricity by spring 2010, in time for the busy back-to-
school production season.
As part of the agreement, PPL and UGI will lease 15 acres of property adjacent to Crayola’s
manufacturing facility and provide the funding and resources to design, build and operate
the farm. Crayola has agreed to purchase the generated power. PPL and UGI will share the
renewable energy credits provided by Pennsylvania to the developers and operators of
environmentally sustainable projects.
―PPL has a long history of generating energy in an environmentally responsible manner and
we understand the importance of renewable energy sources such as Crayola’s solar energy park,‖ said Rick Klingensmith, President, PPL Energy Services Group. ―Having successfully developed solar and renewable energy projects throughout Pennsylvania, New Jersey and
New England, we are looking forward to increasing the amount of green, renewable energy
available right here in our community.‖
Crayola Solar Farm / Page 2 of 2
"This unique partnership demonstrates UGI's commitment to the community in which we
serve and environment in which we live," stated Brad Hall, President of UGI Energy Services.
"UGI is committed to the development of creative renewable energy solutions, and is proud
to work with Crayola and PPL to make this project a reality."
The Commonwealth of Pennsylvania provided a $1.5 million grant from the American
Recovery and Reinvestment Act or Stimulus Act to fund a portion of the solar project. "The
Stimulus Act funding, along with the sun and Crayola crayons, creates jobs right now to build
this large solar facility, protects the jobs already at Crayola, and produces pollution-free
electricity for years to come,‖ said Secretary Hanger. ―The future of both Crayola and solar
power is as bright as the sun."
As part of the project, a solar energy educational display will be developed at The Crayola
Factory in downtown Easton, which attracts nearly 300,000 visitors annually. The exhibit will
showcase the accomplishments of the solar partnership and demonstrate solar energy’s
potential in Pennsylvania.
As the market leader in children’s creative expression products, Crayola is
committed to reduce, recycle and reuse by practicing industry-leading
environmental stewardship. During the past 10 years at its Lehigh Valley, PA
manufacturing facilities, the company has reduced its natural gas usage by 19
percent, electricity by 11 percent and waste reduction by 40 percent. The company recycles 70 percent of its potential waste. With world headquarters in Forks
Township, PA, Crayola employs more than 1,200 worldwide.
PPL Renewable Energy, a subsidiary of PPL Corporation, has developed clean and
renewable energy projects that total more than 40 megawatts of generation —
enough to power 30,000 homes. These include solar panel installations and
landfill gas projects in Pennsylvania, New Jersey and New England.
Headquartered in Allentown, Pa., PPL Corporation controls more than 11,000 megawatts of
generating capacity in the United States, sells energy in key U.S. markets and delivers
electricity to more than 4 million customers in Pennsylvania the United Kingdom. More
information is available at www.pplweb.com.
UGI Energy Services, a unit of UGI Corporation (NYSE:UGI), is a regionally
focused energy marketer that serves the needs of more than 21,000
commercial, institutional and industrial facilities; and controls or owns a
portfolio of electric generating capacity that includes a growing share of renewable energy.
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