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Unit One Sports and Business

By Christina Bryant,2014-11-29 15:51
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    Unit One: Sports and Business

    Lecture 1:speaking

    1. Time: 90’

    2.Teaching aims:

    1)phrases or expressions about sports and business

    2)competence of discussing and expressingcommunicative ability.

    3)enlarge their general knowledge of sports and business 3. Teaching focus:

     1) Brainstorming about business in sports

     2) Practise the pairwok.

    3) Stimulating students to be active, and use exact and fluent language on the topic to

    express themselves.

    4. Teaching procedure:

    1)Leading: The teacher have a conversation with a student in a polite way. And ask

    the students some questions about business in sports 2)Brainstorming: Work with your partner and write out words related with sports

    and sportswear.

    a) words or expressions related with sports:

    Atheletic race,relay race, walking race,marathon, decathlon,high jump,

    sports throwing the hammer, long jump………

    Individual gymnastics, horizontal bar, parallel bars, side horse, weight

    sports lifting….

    Water/ Ice swimming, medley relay, butterfly, rowing, canoe, surfing,

    sports slalom, ice skating, figure skating……….

    Ball sports football, soccer, rugby, baseball,tennis, golf, hockey, table

    tennis,volleyballl…….

    Other Terms stadium, track, amateur, record holder, champion, sportsman,

    trainer, referee, team sport, outdorr sport……

     b)famous brands of sportswear:

    Nike, Reebok, Adidas, Puma, Mizuno, Jansport, Umbro, Baleno, Polo, LiNing, Torch, Wolf, U2

    3) Topic presenting: ask students the following questions:

    ?Do you like sports? And what is your favorite sport?

    ?What do you ususlly wear when you are playing sports?

?Which brand of sportswear do you like most?

    ?Have you ever tried any footwear or clothes made by Nike? If yes, why did you happen to pick up Nike?

    ?What do you think about Nike, one of the most famous sportswear brands in the world?

     4) Pairwork: ask each student to find his or her partner, and discuss the above

    questions in pair or in group.

    5) Speaking: ask students to form general idea on basis of the discussion, five minutes later, ask some pairs to make conversations on the topic. During the course, the teacher should be concentrated on students‘ performance, give them praises and encouragement, help them to be out of embarrassment and correct their mistakes if necessary.

    6) Summarizing: the teacher are required to make a summary for students‘

    performance, and then present a summary for this topic.

    7.Homework: ask students to preview the text 1

    8.Sum up: students were active and in high spirit, they are familiar with this topic, so they can talk freely amd express themselves exactly in English.

    Lecture 2:Nike, from small Beginnings to World Giant(1)

    1. Time: 90’

    2.Teaching aims:

    1) learn about Nike

    2) competence of understanding and translating ability

    3) enlarge their general knowledge about Nike brand

    3. Teaching focus:

     1) new words and phrases

    2) the complicated sentences in the text

    4. Teaching procedure:

    Language and culture focus:

    Notes:

    1) revenue

    n. income, esp. that which the givernment receives as tax. 收入

    e.g. The government was short of money because of falling oil revenue. 2) move on

a)to go away to another place 离开

    e.g. The drunk was annoying people, so the policeman moved him on b)to change 更换话题

    e.g. I think we‘ve talked about that subject enough; let‘s move on.

    4) get ahead: to be successful and do better than other people in a job or work. 取得

    进步,获得成功

    e.g. Getting ahead at work is the most important thing to him right now. 5)on that base alone: only because of that. This is from the phrase ―on the basis of‖

    on the basis of: ……的基础上

    e.g. The government prohibits discrimination at the basis of race, color, or national origin.

    6trait: a particular quality in someone‘s character. 特性

    e.g. It‘s a human trait to joke about subjects that make us uncomfortable.

    7lead to: to result in 导致

    e.g.This scandal led to him resigning.

    8)realm: an area of interest of activity 领域==field, sphere

    e.g. The change in people‘s attitudes will slowly move from the realm of theory

    into the sphere of practice.

     9)by and large: on the whole 大体上:总的说来

    e.g. By and large, your plan is a good one.

    10)bestow: to give someone something of great value of importance 给予

    e.g. Honors were bestowed on him by the Queen.

    11)辨析recipient, sponsor&patron

    Sponsor is a business which pays for a show, broadcast, sports event, etc, usu. in return for advertising.出资用表演,广播,运动比赛等广告的节目赞助人。

    e.g. The opera house could not survive without commercial sponsors. Sponsor also means a person who agrees to pay someone money, usu. for charity, if they complete an activity. 出于慈善目的而支持某人完成某行动的赞助人。

    Patron refers to a person or group that suports and gives money to an organization or activity that is regarded as valuable and deserving support. 资助人

    12mobility: the movement of people, as from one specisl group, class, or level to another.人的流动

    e.g. There was downward mobility for Americans as a whole during the Great

    Depression.

Word study:

    1)adore vt. 非常喜欢:爱慕

    adoration n. 敬仰

    adorable adj. 迷人的:可爱的

    2)realize vt.了解, 认识到:使实现

    realization n. 认识:体会

    realizable adj. 可以实现的

    come to the realization that 认识到

    realize one‘s long-cherished wish 实现夙愿

    self-realization 本人才能的充分发挥

    3) row n. 争吵:吵闹声: 一排,一行 v.争吵:划船 have rows/ a row with sb: 与某人争吵

    make a row 吵吵嚷嚷

    in rows/ a row 一排/

    row upon row 一排一排地

    a blazing row 大吵一顿

    4)turn v.旋转,转变成,拐弯 n. 转动:转弯 turn one‘s back on 反对

    turn a deaf ear to ……..充耳不闻

    take turns 轮流

    by turns 轮流

    out of the turn 不合时宜地

    5.Homework: do the exerxises after text 1

    6.Sum up: Studnets have previewed the text well, they are active in the class. But

    their English is still poor, they should spend more time on it.

    Lecture 3:Exercises (1) 1. Time: 90’

    2.Teaching aims:

    1) comprehend the text by doing exercises.

    2) master the words and phrases by doing ecercises

    3. Teaching focus:

     1) words and phrases

    2) use the given prompts to produce sentences in the same way as shown in the

    model.

    4. Teaching procedure:

    Part one: read the text carefully again and discusee the following questions.

    Discuse the answers all together.(12‘)

    Part two: choose the best answer to complete the following questions.

    Ask a student to speak out his answers, and then explain the wrong

    answers.(5‘)

    Part three: give the English words for the meanings provided.

     Ask three students to give their answers four by four, and then check the

    answers.(12‘)

    Part four: put the proper forms of the following words or expressions from the text in

    the blanks to complete the sentences.

    Ask two students to give their answers, and then explain them, especially

    the wrong answers.(15‘)

    Part five: rewrite the following sentences and replace the underlined words with

    approriate words or phrases from the text.

     Ask eight students to speak out their answers one by one ,and then explain

    the exercises.(6‘)

    Part six: word study: for each of following clues, use the given prompts to produce

    sentences in the same way as shown in the model.

    Ask five students to write their answers on the blackboard, each students

    should write three sentences, then point out their mistakes, correct them,

    and give them the right answers.(40‘)

    5.Homework: preview reading 2--- Nike, from small Beginnings to World Giant(2)

    6.Sum up: Most of the exerxises, students could get the answers; but the part six is still difficult for them, so their grammar knowledge should be enhanced.

    Lecture 4: Nike, from small Beginnings to World Giant(2)

    1. Time: 90’

    2.Teaching aims:

    1) basic concept of Nike

    2) competence of understanding and translating ability

    3) enlarge their general knowledge about sports business

3. Teaching focus:

     1) new words and phrases

    2) the complicated sentences in the text

    4. Teaching procedure:

    Notes:

    1) loom: appear in an indistinct and often frightening way. 隐现在视野中

    e.g. A figure loomed out of the mist.

    2) roll in: to come or arrive in large quantities. 蜂拥而来

    3) present: v. to offer; to introducee 提交:正式介绍

    e.g. The company has presented a new type of swimming suit. 4) trendy: adj. very fashionalbe and modern 时髦的

    e.g. a trendy dress

    a trendy restaurant

    5) rugged image: an image of someone who is strong, but probably rather rough, impolite, etc.

    6)prop up: to help or give support to 支持

    e.g. the local government has intended to prop up its hi-tech industries. 7) agency: n. a business which provides particular services on behalf of another business. 代理处:中介

    e.g. an advertising agency

     I got this job through an employment agency.

    8) site n. a place where a particular event existed or happened. 地方,位置

    e.g. The town has purchased a site on Villa Avenue for the new library. 9)creat: v. to cause something to exist or happen; to produce 创造

    e.g. The project will create up to 60 new jobs.

    His work created enormous interest in England.

    10)focus on: to come to or bring something to the center of attention. 集中

    e.g. All eyes were focused on him.

     Focus your attention on your work.

    1 11)inetricably: adv. If two or more things are inextricably mixed or linked, they

    cannot be separated. 分不开地

     12pitching the product: presenting or advertising the product for sale, especially in a

    high-pressure way.

    13)global: adj. of or concerning the whole world 全球的

e.g. global energy output

     events of global importance

5.Homework: do the remaining exercises

    6.Sum up: today‘s lesson was a little difficult, students were a little confused, as they were not familiar with the career.

    Lecture 5:Exercises (2)

    1. Time: 90’

    2.Teaching aims:

    1) understand the text by doing exercises.

    2) master the words and phrases by doing exercises

    3) practise their ability of speaking and discussing

    3. Teaching focus:

     1) direct students to talk more and freely

    2) discussionwhat role does sport play in business?

    4. Teaching procedure:

    Part one: Discussion what role does sport play in business?

     Give students time to do the role play and discussion with their patners, and select a pair to do the conversations.(35‘)

    Part two: Have a dictation (20‘)

    A true aportsman is fair and generous. He is a good loser and a graceful winner. If a sportsman breaks a rule in sports, he is punished; if he is courageous and generous, he is respected by all. The winner is not expected to be pround, and the loser should have no reason to feel discouraged. Fair play is considered the spirit of sport. So everyone must obey the rules and the referee.

    Part three: Comprehension: True/False/Not Mentioned.

     Dicuss this part with all the students.( 10‘)

    Part four: discussion questions.

    Ask two students to speak out their answers, and then discuss the answers all together. (10‘)

    Part five: vocabulary: Guess the meaning of the following underlined words from the

    text.

     Ask two students to give their answers, and then check the answers.(15‘)

5.Homework: Finish the remaining exercises.

    6.Sum up: students are afraid of the discussing part, they can‘t express themselves exactly, so they should practise more!

    Lecture 6:Exercises (3)

    1. Time: 90’

    2.Teaching aims:

    1) understand the text by doing exercises.

    2) master the words and phrases by doing exercises

    3) master some practical knowledge.

    4) practise their ability of speaking and discussing

    3. Teaching focus:

     1) Special Use: The Future Expressions.

    2) pracical reading: Football and Basketball Catalogue

    4. Teaching procedure:

    Part one: special use: the future expressions (35‘)

    a)the following sentences contain different expressions of a future event. Read them and explain the meaning of the italicized words in each sentence. b)rewrite the following sentences with the suggested forms in the brackets. Make changes where necessary.

    c)read the following story and use the verbs given in brackets to fill in the blanks. Make sure the verbs are in their appropriat forms.

    Ask students to give their answers one by one, and then explain the answer Part two: translate the following sentences into English, using the expressions in the parentheses.

     Ask five students to write their traslations on the blackboard, and explain the answers one by one.(20‘)

    Part three: cloze: select words from the box below and fill them in blanks.

     Check the answers all together, pay attention to the wrong answers.(10‘)

    Part four: lexical knowledge ----suffix er, -or, -ant, -ent after verbs.(10‘)

    Part five: function and structure: complimenting(10‘)

    Part six: Practical reading: Football and Basketball Catalogue (10‘)

     Read the following material about some aports goods carefully and the answers the questions.

Part seven: additional vocabulary(10‘)

     Match the English words about sports with their Chinese equivalents. Part eight: dictation (5‘)

    to know how well students master the words ans phrases in unit on

    5.Homework: Preview the next unit.

     Hand in the translation exercises

    6.Sum up: the exercises are very useful and practical, students should spend some time reviewing it.

    Unit Two Ownership

    Lecture 7:speaking

    1. Time: 90’

    2.Teaching aims:

    1)phrases or expressions about ownership

    2)competence of discussing and expressingcommunicative ability.

    3)enlarge their general knowledge of ownership

    3. Teaching focus:

     1) Brainstorming about ownership

     2) Practise the pairwok.

    3Stimulating students to be active, and use exact and fluent language on the topic to

    express themselves.

    4. Teaching procedure:

    1) Leading: The teacher have a conversation with a student in a polite way. And ask

    the students if they know something about ownership. If yes, give some

    examples.

    2)Brainstorming: Work with your partner and write down business which belong to different types of ownership.

    Public ownership Mixed (private or public) ownership

    Railraod Restaurant

    Telecommunication service/ post Retail business

    office

    Television/radio station Hotel

    Electric power industry Tralvel agency

    Journalism/publisher Department store

    Air transport industry Food manufacture;

    Banking supermarket;

    Oil company adverstising agency;

    Stock market repair service

3) Topic presenting: ask students the following questions:

    ?what is ownership?

    ?could you name some types of ownership existing in China today? ?which ownership plays a leading role in China national economy?

    ?do you think it important to diversify ownership in China? ?what changes are taking place in China as far as ownership is concerned? 4) Pairwork: ask each student to find his or her partner, and discuss the above questions in pair or in group.

    5) Speaking: ask students to form general idea on basis of the discussion, five minutes later, ask some pairs to make conversations on the topic. During the course, the teacher should be concentrated on students‘ performance, give them praises and encouragement, help them to be out of embarrassment and correct their mistakes if necessary.

    6) Summarizing: the teacher are required to make a summary for students‘

    performance, and then present a summary for this topic.

5. Homework: ask students to preview the text 1

    6. Sum up: students were not so active and in high spirit, because they are not familiar with marketing and they could not express themselves exactly in English.

    Lecture 8:Types of Business Ownership

    1. Time: 90’

    2.Teaching aims:

    1) learn about business ownership

    2) competence of understanding and translating ability

    3) enlarge their general knowledge about business ownership 3. Teaching focus:

     1) new words and phrases

    2) the complicated sentences in the text

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