Health Tourism Practice
(…an International Advisory providing Knowledge, Analysis and Strategic Thought)
Credentials, Role and Offerings
…collaboration and innovation in Health Tourism
…from a Competency Unit to a Practice
hCc took an early interest in health tourism (almost since our inception in 1997)
and developed a Competency Unit which went on to become a Practice in 2006.
The Practice has an independent agenda, its own trademarks and dedicated
websites - but continues to have full access to the common hCc knowledge
base and resources.
Our Health Tourism Credentials
hCc pioneered the concept and practice of Health Tourism Domain
We have developed the first comprehensive Executive Health Tourism
Course (which leads to the Health Tourism certificate?).
Our think and do tank wise heads have devised the Health Tourism Quality and Value Perception Index.
hCc has undertaken the initiative to benchmark perceived good practices in
Health Tourism – aiming to identify and validate Best Practices.
Although healthCare cybernetics is not as yet widely known, our competency
in Health Tourism has been recognised.
For following are examples of this recognition:
? hCc’s founder was an invited and hosted presenter of one of the 5 stworkshops at the 1 World Health Tourism Congress (Wiesbaden,
Germany May 2006)
? hCc has been engaged to provide consulting services to the
scheduled annual World Health Tourism Congresses (Limassol,
Cyprus, 2007, Marbella, Spain, 2008, Cape Town, South Africa, 2009)
? Dr. Constantinides was an invited speaker at the Round Table
Conference on “Health Tourism in Europe” (organized by a European
Union Member of Parliament and hosted by “The Center”, Brussels,
Belgium, October 2006)st? Dr. Constantinides was an invited and hosted presenter at the 1
Philoxenia Spa Congress (Thessaloniki, Greece, November 2006)
? The Cyprus Tourism Organization held a workshop on Health Tourism
at which Dr. Constantinides was the exclusive instructor (Limassol,
? hCc participated in the E.U. Commission Consultation on cross-border
health services and patient mobility - under Community law (January
? Dr. Constantinides has been invited (as a hosted speaker) to talk on
Health Tourism Domain Integration at the 3rd annual Caribbean
Health and Spa Tourism Symposium (Kingston, Jamaica, May 13 - 14,
Our Knowledge and Resources
We started out with a deep knowledge of the healthcare sector and the broad
interests and resources to further develop and expand on this.
Armed with proprietary technologies and know-how and the versatilist’s appetite and enthusiasm, we proceeded to develop a competence in Health
Besides our IT resources and corporate infrastructure, we regard the wise
heads with first-hand knowledge and expertise in health tourism - that are part
of our think and do tank? - as a core resource. They in turn have full access
to our technology and knowledge resources.
Our Technologies and Know-how
? Developed a system for dealing with the complexity and data-
intensiveness of the healthcare sector (Total HealthCare Information?)
? Developed a competence in Location Intelligence (with relevance to
the healthcare sector and its domains)
? Pioneered the Concept and Practice of regarding the healthcare
sector in terms of Domains and Clusters (HealthCare ClusterMap?)
? Designed a system for presenting the Health Tourism Domain (and
associated information) in interactive and visual form – information
visualisation (Health Tourism Map?)
? Designed the scaleable and universally implementable Tourism
Domain Integration, Segmentation and Development Model (which is
now being offered for implementation, internationally)
? Designed a modular Executive and Vocational Health Tourism Course,
which leads to the Health Tourism Certificate?) – see Education and
Using “what is known” to create “what can be”
Characteristically, hCc employs its knowledge, technologies and versatilism to
“wise heads” (and their protégés) hCc has a very solid in-house infrastructure and knowledge base. Nevertheless,
we make full use of the additional knowledge and perspectives gained through
the regular interaction with our internationally distributed wise heads (insiders
25 years of ongoing personal contact, interaction and network building by hCc’s
founder has provided us with access to an international pedigree-rich pool of
academic, clinical and corporate players.
Furthermore, the knowledge and insight gained in the process of developing a
universal system of healthcare sector integration allows us to identify leaders,
creative thinkers and doers.
The wise heads have been asked to also bring along their protégés - young,
techno-savvy and enthusiastic professionals (the budding Health Tourism
Domain leaders of tomorrow).
Our current health tourism wise heads:
? Petra Wiedman, Aktiv Consult, Frankfurt, Germany (Spa Tourism)
? Jochen Baumgartner, Quartana, Wiesbaden, Germany (European Spa
Tourism Promotion and Development)
? Aruna Thurairajaran, Overseas Medical Services [Canada], Calgary,
Alberta, Canada (Treatment Abroad)
? Hadi Malaeb, Aura International, Dubai, UAE (Health Tourism Events
? Professor George Deliconstantinos, Ph.D., Dept. Experimental
Physiology, University of Athens Medical School, Athens, Greece (The
scientific basis - at molecular level - of Spa Therapies, Anti-aging -
world authority on free radicals and oxidative stress)
? Constantine Constantinides, M.D., Ph.D., healthCare cybernetics,
Athens, Greece (Health Tourism Domain Integration and Development,
Health Tourism Enterprise, Health Tourism Education / Training,
Analysis and Strategic Thought)
? Valia Sfakakis, healthCare cybernetics – protégé, Athens, Greece
Our Offerings / Services
Our offerings take the form of:
? Advisory Service (analysis and strategic thought) on Health Tourism
? Health Tourism Intelligence
? Domain Integration and Development Projects
? Executive and Vocational Education and Training
? Lectures, Presentations and Workshops on Health Tourism
See details below.
? Analysis and strategic thought on Health Tourism / Health Tourism
? Health Tourism Cluster Development
Health Tourism Intelligence
Our Health Tourism Intelligence Service is modelled on that of the Economist
We systematically monitor, document, analyse and evaluate issues and
developments in Health Tourism (globally / country-by-country).
Through this process, we arrive at / develop our Health Tourism Intelligence
service offerings, which include:
? Health Tourism Trends Tracking
? Limited Circulation and Commissioned Intelligence and Strategic
? The Health Tourism Quality and Value Perception Index
(we rank Countries by the perceived Quality and Value of their Health
Tourism Services – as determined by expert assessment and opinion
? Good Health Tourism Practices and Benchmarking
We monitor and assess Initiatives, Projects and Concerted Actions in
order to identify successes – success factors - and failures – and the
causes for each). Good Practices are benchmarked as part of our
initiative to spot and validate Best Practices.
Health Tourism Domain Integration projects healthCare cybernetics pioneered the concept and practice of Domain
Integration. These take the form of Stakeholder Cluster Initiatives and Projects.
Their objective is to establish the infrastructure and provide the tools for “fail-
safe” and Efficient Health Tourism Domain Administration and Development.
Health Tourism Professional / Executive Education and Training
A developing Domain cannot be expected to be sustainable without education
and training (and research) to support it.
hCc has drawn on its academic roots and entrepreneurial and technology
backgrounds to design a hybrid Health Tourism Modular Course – which leads
to the Health Tourism Certificate? The modules taken as a whole, aim to:
? Provide the knowledge and skills necessary to “understand, administer
? Inspire and encourage exploration, innovation, development and
Several Assignment and Thesis topics are suggested (with more added, as
issues lending themselves to study and research emerge or are identified).
If required, the services of “supervisor and mentor” are also provided.
Lectures, Presentations and Workshops on Health Tourism
We have prepared a range of structured lectures, presentations and workshops
on Health Tourism (comprehensively supported by illustrative PowerPoint
slides). The full list is available on request.
We generally respond positively to invitations to present these at suitable