The Dignity Challenge
Do you think a care system where there is zero tolerance of abuse is a
cause worth fighting for?
The Dignity Challenge sets out the national expectations of services that respect
dignity. We are calling on staff, service users, carers and members of the public to
take up the Dignity Challenge and become Dignity Champions.
All Dignity Champions are being asked to:
? put dignity in care on their local agendas
? challenge bad practice where they see it
? share what works with other Dignity Champions.
As commissioners you could use your influence to help improve the experience older
people have of care services and help ensure that they do not suffer neglect and
You could make a real difference as a Dignity Champion by:
? Reviewing your providers’ performance against the information available
on privacy and dignity through CSCI/Health care Commission inspections
? Reviewing and monitor your contracts and service level agreements (SLAs)
to reflect dignity and respect as an aspect of quality service delivery
You can sign up as a Dignity Champion today either online at
www.dignityincare.org.uk or by
ringing 0207 9724007.
As a Dignity Champion you will have
access to an online network so you
can work collaboratively with other
Champions and share information,
ideas, problems, solutions and
details of events. You will also
receive information and tips on how
you can be effective in your role as a
Dignity Champion and can request
stocks of Dignity Cards to disseminate in your local organisations. The cards set out the Dignity Challenge.
Over the next few months you will also be invited to a local Dignity Champions
network event so you can meet and work with other people in your area that want to
make a difference.
An online practice guide is also
available to support Dignity
Champions and can be found at
contains lots of advice, practical
tips on how to improve services
Dignity Champions will play a vital
role in helping help improve older
people's experience of care and
will be key to the success of the Dignity in Care Campaign. If you feel you have
something to offer and could play a part in the campaign, no matter how small,
become a dignity champion today!
Find out more about the Dignity in Care Campaign at www.dh.gov.uk/dignityincare.