Enterprise City Web Cast Transcript
…Nicola Sunderland runs a business which is growing with the support of The Enterprise City
High Growth programme. A Birmingham Business School report into the effectiveness of the
city council funded initiative shows how skill development is bringing growth to many small
businesses despite the recession.
Professor David Walker says
“At this point we can actually measure what has been achieved over two and a half years
and essentially in the first 18 months of the programme a hundred new businesses were
created in the Birmingham area, completely new businesses in new situations. And in the
second stage, embryonic companies, companies taking those first tentative steps towards
growth which is where most companies fail to expand, 63 companies have gone through the
Businesses like Hayles packaging are benefitting from the high growth of ECHG programme.
Workshops, peer groups, and support have helped this entrepreneur to refocus on his most
important clients as a basis for growth
Allan Hayles from Hayles Packaging systems says
“Birmingham Business School have been very supportive, the personal coaching has been one area, the workshops, the manual we receive with the training has also been very good,
and so I value that support.”
The programme delivered by Deloitte in partnership with the Academy for Chief Executives
aims to contribute to Birmingham's drive in accelerating an entrepreneurial culture.
Rebecca Birkbeck Deloitte Project Director
“On a strategic level it’s a real active demo on how Birmingham City Council are engaged
and interested and is doing active things to maintain business and to make sure that
Birmingham is in the best position to move forward after the recession.”
Building local wealth and creating jobs may seem a tall order in the current climate but 25%
of all businesses on the programme are now employing more people.
Jane Hunt from the Academy of Chief Executives says
“That 25% probably represents 10-15 organisations that have recruited additional staff.
What’s not reflected in that is a number of companies who’ve avoided making redundancies.
I can tell you at least 4 have definitely avoided that, so that’s a growth but it doesn’t show in
additional staff recruitment at all.”
Birmingham City council hopes to fund further programmes –and other agencies outside the region are now studying the Business School’s research on ECHG.
Roger Evans London Assembly said
“There are clearly lessons here that can be learned for other parts of the country. I’ve come
from London today because I’m interested to see how a programme like this would be
transfer to the capital. We have an economy I think more based on services and we
particularly have a large tourism element. So, the “specialisms” are different but I think a lot
of the principles are the same.”
Bill Simpson from RMA design Ltd Advertising Company said
There’s no one else as a business owner you can go to, to call on the resource of an expert individual, so from that point of view it’s been invaluable.”
Nicola Sunderland/Countrywide Estate Planning said
“The ECHG Programme has helped me to step back and put some strategies in place so that I now feel I actually own my business, rather than my business own me - if that makes sense.”