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Xylo Press Release

By Glen King,2014-04-12 02:48
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13 Jan 2009 Body side cladding with chrome rails and rear lamp clusters with well defined edges add oodles of panache to the car's design

    Mahindra launches the XYLO

    A stylish, feature packed ‘Sedan Plus’ vehicle starting at an

    unbeatable price of Rs. 6,24,500

Synopsis:

    ? The much anticipated Mahindra XYLO debuts in India starting at an unbeatable price of

    Rs. 6,24,500 loaded with HVAC, Power Steering, Power Windows, Central Locking and

    transponder-based immobilizer

    ? Technology, style, space, luxury & comfort make the XYLO an apt choice for sedan

    buyers

    ? The XYLO boasts a wide array of unique features:

    ? Flat Bed front seats

    ? Digital Drive Assist System (DDAS)

    ? Foldable flight trays

    ? Surround cool dual ACs

    ? Captain Seats

    ? Powered by state-of-the-art 2.49 litre mEagle CRDe engine ? Available in 4 variants & eight elegant shades

    ? The XYLO is now open for bookings in a phased manner at 57 select Mahindra

    dealerships in January and another 44 dealerships from February

    January 13, 2009, Nashik: Mahindra & Mahindra Ltd. (M&M), India‟s undisputed market leader in utility vehicles, today unveiled the eagerly awaited Mahindra XYLO at its Nashik plant. The

    XYLO is perhaps the most complete car with luxury comforts to enter the Indian market with

    everything that today‟s sedans offer and much more. Available at 57 select Mahindra dealerships in January and another 44 dealerships from February, the XYLO price range starts at Rs. 6,24,500

With the launch of the Mahindra XYLO, the era of sedans is under serious threat! The sedan has

    long been considered the ultimate in high-end mobility but the XYLO is all set to change this

    perception. The famed Mahindra DNA of 'tough & rugged' meets an unprecedented level of

    sophistication and luxurious comfort in the XYLO. The XYLO is the „Great Indian Traveling Machine‟ and will redefine the future of road travel in India,” said Mr. Anand Mahindra, Vice Chairman and Managing Director, Mahindra Group.

“The Mahindra XYLO is perhaps the first vehicle in the country which has been completely

    engineered around the customer. The powerful 2.49 litre mEagle CRDe engine is fuel-efficient

    and delivers 112 bhp, allowing you to literally fly from 0-60 kmph in just 5.8 seconds. Moreover,

    the Mahindra XYLO offers class-defining lavish space all around such that even a 6ft tall person

    can stretch in comfort on the 3

    rd row seat. The XYLO offers an extraordinary level of luxurious

    comfort at a very cost-effective price for prospective sedan buyers,” said Dr. Pawan Goenka, President, Automotive Sector, Mahindra & Mahindra Ltd.

    A perfect amalgam of performance and style

Sleek contours coupled with structured edges and the signature Mahindra front grille give the

    XYLO the sophistication of a sedan and the aggressive stance of an SUV. Integrated bumpers,

    chunky alloy wheels and strong curves on the bonnet and fenders add to the car‟s stature. Body

    side cladding with chrome rails and rear lamp clusters with well defined edges add oodles of

    panache to the car‟s design. All this makes the XYLO an eye-catching vehicle on the road.

To complete the picture, the XYLO is available in 4 exciting variants & eight elegant shades to

    suit a variety of tastes be it masculine and powerful or contemporary and classy. These include

    Fiery Black, Mist Silver, Mint Green, Lucky Lilac, Gold Shimmer, Toreador Red, Java

    Brown and Rocky Beige.

    XYLO variants, loaded all through….

     Ex-Showroom Price VariantFeaturesDelhi (Rs.)

    HVAC, Power steering, Power windows, Central

    Locking, Transponder-based Immobilizer, Flat bed E26,24,500Front Seats

     + Surround Cool dual ACs with roof console, E2

    6,69,500E4Vinyl + Fabric Seats, Remote Locking, Wheel Caps,

    Rear Wash n Wipe

     + Intellipark Reverse Assist, Two Din Audio E4

    system, Ski Rack (Optional), Limited DDAS, Electric 7,32,500E6ORVM & Body Side Moulding, Arm Rest, Contrast

    exteriors & Full floor Console

     + Alloy Wheels, Full Fabric Seats, Full range E6

    7,69,500E8DDAS, Reverse Fog Lamps, Foldable Flight Trays, Full

    painted exteriors

All XYLO variants conform to stringent BS III emission norms.

    Far more luxury than any sedan, inside out

What makes the XYLO unique and far superior to sedans is simply the manner in which it was

    conceived and designed. Completely created from the inside out, the XYLO keeps all the needs

    and wants of the would-be passenger in mind. This translates into surprising legroom, both in the

    second and third row. Theatre style seating ensures that none of the passengers feel left out of the conversation, even if they are seated in the back row.

    Independent AC vents ensure that the Surround Cool Dual AC

    cools all corners of this spacious car with individual controls for

    each passenger. The car‟s stylish exterior is aptly complemented

    by plush interiors available in three sophisticated shades

    Black, Walnut and Granite.

    The Mahindra XYLO is also the only car to offer flatbed front seats, just like in the business class of a world-class airline. Additional unique features include foldable flight trays behind the front seats, individual reading lamps for each passenger and conveniently placed laptop and mobile charging points.

Close attention to the finer details is what makes the XYLO a winner. The car's doors are fitted

    with puddle lamps, giving passengers visibility while alighting from the car at night. Cabin lights

    in the XYLO shut gradually after a few minutes, giving passengers enough time to settle inside

    the car. A wide arm rest in the front row provides the driver and co-passenger with comfort, while

    an integrated foot rest allows easy entry and exit.

Ahead in technology too…

One of the most revolutionary features of the XYLO is the

    tech-savvy Digital Drive Assist System (DDAS). An

    alphanumeric display in the centre panel, the DDAS has

    features such as an onboard computer to calculate mileage

    and distance permissible. The system is easy to read and

    provides useful data at a quick glance. Standard information

    available includes date, time, inside and outside temperature

    and relative humidity. It also lets you know exactly which

    direction your Mahindra XYLO is headed in. Press a button

    and you are informed of your gear position and speed. The

    DDAS will even tell you how long your fuel will last and share information on your average speed

    and the instant mileage clocked by you. All of which ensures that you derive optimum mileage

    from your Mahindra XYLO.

The DDAS also has an inbuilt warning system which will prompt you to put on your seat belts in

    case you forget or if you attempt to drive with the handbrake engaged, for instance. The

    Intellipark Reverse Assist has a visual prompt in the rear view mirror which shows you the

    distance between the rear bumper and any object behind your car.

    The 2 Din Entertainment System is also feature packed.

    It enables playback from MP3s and CDs, SD cards and

    USB devices, giving you a superlative acoustic

    experience on the road.

A driver’s delight as well…

Plenty of innovation has gone into making the XYLO a

    superior vehicle to drive. The sporty dials, the centre

    bezel curves and the advanced Digital Drive Assist

    System combine to give you the feel of an aeroplane

    cockpit. The driver's seat is ergonomically designed

    with height adjustment control to maximise comfort on

    long drives. Lumbar support can also be adjusted to

    three positions while the unique tiltable steering wheel

    gives you the perfect driving position.

An illuminated keyhole ring allows you to conveniently locate the keyhole even in pitch dark

    conditions. Utility spaces abound in the Mahindra XYLO with a well defined Centre Console

    housing space for CDs, magazines, etc.

    Outpace, out-manoeuvre the sedan…

    This muscular car is powered by a state-of-the-art 2.49

    litre mEagle CRDe engine which delivers a power-

    packed 112 bhp with 24 kilogram meter torque over a

    range of 1800 to 3000 rpm. The 2.49 litre engine is

    meshed with a five-speed manual gearbox and has

    been built on the Scorpio NEF CRDe engine family with

    relevant technological advancements. When a burst of

    power is needed, the top mounted intercooler delivers.

    Dual pilot injection increases the XYLO's drivability

    scores, while advanced engine damping, hydraulic lash

    adjustor technology and auto tensioner ensure

    minimum service frequency and a pleasurable drive. On a long drive, you can zip down the straights with the long wheelbase and multi-link suspension

    keeping the XYLO composed and rock steady. The vehicle also tackles sharp bends effortlessly

    and skirts bumps with ease.

Sourced from the best…

    Leading vendors from India, Japan, America, Germany, etc., have contributed to the development

    of the XYLO. To name a few, Bosch, Lear, Motherson, Nippon, Subros, JBM, Spicer, Visteon,

    Lumax, Alf, Asahi, Sharda, Rane and Varroc have played a key role in creating the XYLO.

About The Mahindra Group

    The US $6.7 billion Mahindra Group is among the top 10 industrial houses in India. Mahindra is

    the market leader in multi-utility vehicles in India. It made a milestone entry into the passenger car segment with the Logan. Mahindra & Mahindra is the only Indian company among the top tractor

    brands in the world.

    The Group has a leading presence in key sectors of the Indian economy, including the financial

    services, trade, retail and logistics, automotive components, after-market, information technology and infrastructure development. Mahindra has recently made an entry in the two-wheeler

    segment which will see the company emerge as a full-range player with a presence in almost

    every segment of the automobile industry.

    Mahindra's Farm Equipment Sector has recently won the Japan Quality Medal, the only tractor

    company worldwide to be bestowed this honour. It also holds the distinction of being the only

    tractor company worldwide to win the Deming Prize. The US based Reputation Institute recently

    ranked Mahindra among the top 10 Indian companies in its Global 200: The World's Best

    Corporate Reputations list.

    Mahindra is also one of only four Indian companies to receive an A+ rating from the Global

    Reporting Initiative (GRI) for its first Sustainability Report.

For further enquiries please contact:

    Ms. Roma Balwani Sushant Balsekar

    VP & Head - Corporate Communication Adfactors PR Pvt. Ltd

    Mahindra & Mahindra Ltd Phone: (022) 2204 9804

    Phone: (+91-22) 24975176 Fax: (022) 2204 9814

    Fax: (+91-22) 2490 0830 Mobile: (+91) 9702777559

    Email: balwani.roma@mahindra.com Email: sushant.balsekar@adfactorspr.com

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