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Farmers Market Resource People

By Victor Thomas,2014-05-06 01:20
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Farmers Market Resource People

    Farmers’ Market Resource

    People

    Kentucky Resources

    KENTUCKY DEPARTMENT OF AGRICULTURE

     The Kentucky Department of Agriculture does not regulate farmers markets or the products sold at the markets. KDA provides assistance to markets to govern themselves

    and to reach their goals.

    Janet Eaton

    Farmers Market Specialist

    Janet provides the following services that support farmers market development and sustainability:

    ? Maintains a directory of Kentucky farmers markets and collects data;

    ? Provides technical assistance to both new and established markets;

    ? Provides retail marketing and merchandising education;

    ? Provides free market assessments to help markets direct energies toward

    growing and improving the market;

    ? Maintains an e-mail distribution list to immediately contact growers to know

    the latest news and marketing opportunities.

    ? Provides information on the Kentucky Proud? promotional program to

    markets and market vendors.

    ? Serves as liaison with the Kentucky Farmers’ Market Association. Janet can be contacted at (502) 564-4983 or by e-mail at janet.eaton@ky.gov

    Jessica P. Anderson-Hinkle

    Farmers Market Nutrition Program (FMNP) WIC and Senior These programs provide qualified individuals with vouchers for fresh fruits, vegetables

    and herbs that are redeemable only at approved farmers markets with designated vendors. In 2003 this program provided Kentucky farmers markets $168,312 in the FMNP-WIC program and $276,302 in the senior program. Jessica can be contacted at (502) 573-0282

    or by e-mail at jessicap.anderson@ky.gov.

    Bobbie J. Butler

    Division of Regulation and Inspection Eggs The KDA regulates the sale of eggs within the Commonwealth. Bobbie can be reached at

    (502) 573-0282 or bobbiej.butler@ky.gov.

    Tom Bloemer

    Division of Regulation and Inspection Scales

The KDA regulates weights and measures across the state. All scales used for

    commercial sales, including farmers markets, must be legal for trade and accurate. Tom can be reached at (502) 573-0282

    Phil Craft

    Kentucky State Apiarist

    Phil provides help and assistance to beekeepers. He is knowledgeable about all applicable

    regulations and requirements as well as marketing information. He produces a periodic

    newsletter full of the latest information from around the state. Phil can be reached at (502)

    564-3956 or by e-mail at phil.craft@ky.gov

    Michael Fitzgerald

    Organic Program

    Michael provides assistance to producers who wish to offer all types of certified organic

    products. He may be contacted by phone at (502) 564-4983 or by e-mail at

    michael.fitzgerald@ky.gov.

    KENTUCKY DEPARTMENT FOR PUBLIC HEALTH FOOD SAFETY

    BRANCH

    Mark Reed, R.S., MPA, MPH - (502) 564-7181, extension 3677;

    Melissa Chauvin, R.S. - (502) 564-7181, extension 3853

    The Kentucky Department for Public Health Food Safety Branch is a

    major partner with KDA in Kentuckys farmers market program. The Food Safety Branch is charged with ensuring the safety and wholesomeness of all food products

    marketed in Kentucky.

    Mark serves as supervisor for the Food Manufacturing Section of Kentuckys

    Food Safety Branch. Individuals wishing to obtain a “commercial” food

    processing/manufacturing permit should contact Mark for additional information. Ms.

    Chauvin works with the home-based processing/farmers market program. Contact

    Mark or Melissa if you have any questions regarding Home-based Processing

    registration or home-based microprocessing certification. Mark and Melissa also

    review home-based processor/home-based microprocessor applications for

    compliance with pertinent mandates.

    Mark can be reached at the above telephone number or by e-mail at

    mark.reed@ky.gov. Melissa can also be reached at the above telephone number or by e-

    mail at melissaf.chauvin@ky.gov.

    Annhall Norris, R.S.

    Annhall handles questions pertaining to value-added food product labels.

    Annhall conducts label reviews of both “commercial” food products and products

    produced under Kentucky’s farmers’ markets rules for home-based processors and

    home-based microprocessors. Annhall also serves as an area field inspector for the

Food Safety Branch. Annhall can be reached at (502) 564-7181, extension 3683.

     LOCAL COUNTY HEALTH DEPARTMENT

    Environmentalist/Food Safety Professional

    General questions concerning the sales/marketing of value-added food

    products at farmers markets or on-site food preparation should be directed to the local health department in each county. The local health departments can address

    inquiries regarding permit/inspection requirements for temporary food vendors. The

    local health department food safety professional knows your community best and

    should be your first point of contact when you are considering marketing value-added

    foods or engaging in a temporary food service operation. A telephone/address listing

    of Kentuckys county health departments can be found at the following Department

    for Public Health Web page: http://chfs.ky.gov/NR/rdonlyres/F37BDF08-7C60-4E61-

    B001-29B8D2A68FE6/0/AlphaLHDListing61407.pdf

    University of Kentucky Extension Service

    The Extension Service maintains an office in each county in Kentucky where

    you can access lots of information on marketing and production. Your local agents

    can put you in contact with specialists at the University of Kentucky and connect you

    to the latest research. In some counties the market is either supported or assisted by

    the local Extension Service.

    Some statewide specialists who frequently interact with farmers markets are:

    Sharon Bale Cut flower production, especially woody stems (859) 257-8605

    Sandra Bastin HB 391 and processing information (859) 257-1812

    Tim Coolong Vegetable production (859) 257-3374

    Terry Jones Fruit and vegetable production (606) 666-2438 ext. 234

    Joe Masabni Fruit production (270) 365-7541 ext. 247

    John Strang Fruit production, marketing trends (859) 257-5685

    John Wilhoit Specialty crop mechanization (859) 257-3000, ext. 208

    Tim Woods Marketing market trends. pricing, market structure (859) 257-

    7270

    Kentucky State University Small Farm Program

    Kentucky State University offers excellent services to small farms through

    educational opportunities and research. A well-received effort is the “Third

    Thursday” educational workshops. Held on the third Thursday of every month –

    January through November - these free workshops cover topics as diverse as goats,

    aquaculture, and organic topics. To find out more about “Third Thursday” or other

    opportunities through KSU, call (502) 597-6437 or check out their Web site at

    www.kysu.edu/land_grant/thursday2.cfm.

    Governors Office of Agriculture Policy

    The Governors Office of Agricultural Policy (GOAP) provides a direct link

    between the Governor and one of the states most important industries, agriculture.

    The office administers the Kentucky Agricultural Development Fund (KADF) and the

    Kentucky Agricultural Finance Corporation (KAFC). For information on grant and

    loan programs available to producers through KADF and KAFC, contact the

    Governors Office of Agricultural Policy at (502) 564-4627 or visit the Web site at

    http://agpolicy.ky.gov.

    Kentucky Farmers Market Association, Inc.

    The Kentucky Farmers’ Market Association (KFMA) was formed in 2006 by a

    group of farmers’ market vendors and managers who wanted to give a voice to

    Kentucky’s farmers’ markets. Though the association has received funds from the

    Kentucky Department of Agriculture, the association is an independent non-profit

    organization.

    The KFMA organizes committees to work on issues relating to farmers

    markets including legislation, insurance and market development and promotion. To

    find out more about the KFMA, visit its Web site at

    www.kentuckyfarmersmarkets.org.

    Marketmakerky.com

    Marketmakerky.com is a free service for Kentucky producers. The new

    buy/sell forum is a free online food classified advertisement for producers and buyers.

    Producers can list what they sell, and buyers can list what they are interested in

    purchasing.

    Farmers markets are listed with all the details on days and times as well as products offered. An exciting feature is the mapping feature that allows consumers

    who want to visit your market to click to a map that directs them to the exact location

    of your market. To list your market on this service, you must submit the exact 911

    address of the market. Visit the Kentucky MarketMaker Web site at

    www.marketmakerky.com.

    Good Agricultural Practices (GAP) Program

    The voluntary Kentucky GAP program helps producers avoid contamination of

    their produce during production, harvest and marketing. A partnership among KDA,

    the Department for Public Health and the University of Kentucky Cooperative

    Extension Service researched science-based methods and critical points in the chain

    from farm to fork and developed a three-part program for Kentucky producers. The KDA

    believes compliance with voluntary GAP practices will provide a marketing edge for

    participating farmers.

    The first part of Kentuckys program is education. A curriculum has been

    developed that has been given to county Extension agents to present to local producers.

    During this class producers learn the best practices that will reduce the risk of their

    product becoming contaminated. By completing this class the producer receives a

    completion certificate.

    The second step is endorsement of a self-audit process with accompanying

    workbooks. This step allows the producer to go over his or her operation step-by-step to

    identify changes that may need to be made and record the process and comments there.

    The third part involves third-party or buyer-specific verification. Much like the

    process of organic certification, an inspector visits a farm and walks through the

    production, harvest and transport system with the producer and verifies that GAPs are

    being used. This level is usually only required for producers selling to large buyers.

    Farmers markets in states where consumers have expressed a high interest in

    food safety have moved toward requiring vendors to verify GAP compliance. Kentucky

    hopes to avoid compulsory programs by offering a voluntary program with good farmer

    participation.

    For more information on Kentuckys GAP program, visit www.kyagr.com and click on (GAP) Good Agricultural Practices from the programs list. Also see this

    manual’s chapter on GAP, page 32.

National Resources

    North American Farmers Direct Marketing Association

    NAFDMA is a 501(c)6 trade association dedicated to nurturing the farm direct

    marketing industry. Members are farmers, farmers market managers, extension

    agents, industry suppliers, government officials and others who are part of the

    thriving farm direct marketing industry in North America. Members are involved with

    agritourism, on-farm retail, farmers markets, pick-your-own, consumer-supported agriculture, and direct delivery. NAFDMA holds a conference each year where

    attendees can learn about national trends, helpful tips and more.

    Farmers Market Coalition

    The Farmers’ Market Coalition is a national 501(c)(3) organization dedicated to serving the farmers’ market community. Though the organization is a membership

    organization, information and assistance are provided to all. Visit their Web site at

    www.farmersmarketcoalition.org.

    United States Department of Agriculture Agricultural Marketing Service

    The USDA offers many great programs for farmers’ markets through its

    Agricultural Marketing Service. Visit its Web site at www.ams.usda.gov/for details

    on grants, technical assistance and educational materials.

    USDAs Agricultural Marketing Service has taken the lead in forming the

    Farmers Market Consortium, a public/private sector partnership dedicated to helping farmers markets by sharing information about funding and resources

    available to them. Besides several USDA agencies and the U.S. Department of Health

    & Human Services, the Consortium includes the Ford Foundation, the Kellogg

    Foundation, the Project for Public Spaces, and several farmers market non-profit groups.

     The Consortium created the Farmers Market Resource Guide. The Resource Guide promotes a free flow of information between the programs that

    support farmers markets. It is divided into four types of projects: market

    development, producer training and support, consumer education and access, and

    market promotion. The Farmers Market Resource Guide is available at

    www.ams.usda.gov/farmersmarkets/Consortium/ResourceGuide.htm.

    NOTE: They have a great interactive site for kids to learn about farmers’

    markets.

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